Toby BeresfordI wouldn't think of this as a binary choice between algorithmic editing and human editing.The only reason it feels binary is because big tech (with the notable exception of content used by search algorithms) has an impregnable…Dec 14, 2021Dec 14, 2021
Toby BeresfordWaking up to the danger of WhatsApp groups and what your organisation can do about itInstitutions, whether they are colleges, schools, businesses or public bodies now have a choice: lose influence to the WhatsApp juggernaut…Jan 8, 2021Jan 8, 2021
Toby BeresfordA licence to post?Soon we will need a licence before we can open a social media account.Mar 28, 2019Mar 28, 2019
Toby BeresfordSave the planet with a street partyMaking friends and hanging out with your neighbours reduces the number of social purpose car journeys.Mar 27, 2019Mar 27, 2019
Toby BeresfordEnding Unfair Developer Bait and Switch Practices in the ValleyMP Damian Collins landed a fair punch on Facebook yesterday (Facebook offered preferential access to data, UK alleges — FT) when he called…Dec 6, 2018Dec 6, 2018
Toby BeresfordTeaching the fourth R — ReportingFor generations, we’ve taught our children the 3 R’s — Reading, wRiting, and aRithmetic.Dec 3, 2018Dec 3, 2018
Toby BeresfordThe wrong questions at the right timeIn today’s DCMS Committee questioning of Facebook I had a real sense of the wrong questions at the right time.Nov 27, 2018Nov 27, 2018
Toby BeresfordIs there demand for medium.com analytics?Are you a brand or professional seller using medium for marketing. What analytics would you like to see for medium? Let us know in your…Jan 8, 2018Jan 8, 2018
Toby BeresfordSocial Media regulation can’t be left to AmericaAs we watch the grinding saga of the American congress grilling “big tech” execs from Facebook, Google and Twitter over Russian meddling in…Nov 1, 2017Nov 1, 2017